Biscuitville Introduces Waffle Sandwiches
October 9, 2018
GREENSBSORO, N.C. (SEPTEMBER 27, 2018) — Biscuitville FRESH SOUTHERN® has introduced Waffle Sandwiches at all of the company’s restaurants. Biscuitville’s new Waffle Sandwiches feature two crispy Belgian waffles and are available in three delicious varieties: Bacon, Egg & Cheese; Spicy Chicken; or Sausage, Egg & Cheese, all served with a complimentary side of custom-made Maple Brown Sugar Spread. The Belgian waffles are made with real butter and no preservatives by a family-owned company called Ginny’s Waffles based in Franklin, Tennessee.
“Serving waffles as portable sandwiches offers a unique twist for our guests,” Biscuitville President Kathie Niven said. “Chicken and waffles are a Southern tradition we all love. We decided to take that legendary flavor combination and build on it by offering delicious Spicy Chicken; Bacon, Egg & Cheese; and Sausage, Egg & Cheese sandwich options.”
Ginny’s Waffles is owned by father and son team, Randy and Will Sanders. Randy’s wife (and Will’s mother) is the namesake and inspiration behind Ginny’s Waffles.
“Our home-style waffles are based on a very old, tried-and-true recipe,” Will Sanders said. “We use imported pearl sugar from Belgium, which is made by only two families in Belgium. Pearl sugar is very unique, and we believe the result is an incredibly good tasting waffle. This special sugar holds the crunchy, fresh, sugary flavor when you bite into it. Plus, our waffles do not need added syrup for sweetness.”
“We’re thrilled to partner with Ginny’s Waffles as we introduce Biscuitville’s three new Waffle Sandwiches,” Niven said. “Ginny’s Waffles are gently sweetened and toasted to a perfect crisp. The uneven edges of the waffles make them a delight to see as well as to savor. Ginny’s Waffles are hand-crafted waffles at their very best and are the perfect complement to Biscuitville’s other fresh, locally sourced ingredients.”
Biscuitville tested the waffle sandwiches in select markets some time ago, and the customer response was phenomenal. “Guest feedback indicates they’re a great addition to Biscuitville’s menu,” she added.
Biscuitville will serve waffle sandwiches all day during regular restaurant hours.
About Biscuitville FRESH SOUTHERN®
Headquartered in Greensboro, North Carolina, Biscuitville FRESH SOUTHERN® is a family-owned company serving authentic Southern food made fresh daily from locally sourced ingredients. Known as the Home of the Biscuit Window Since 1966®, Biscuitville serves scratch-made biscuits baked fresh every 15 minutes. The company was founded in 1966 when owner Maurice Jennings opened two pizza restaurants in Burlington, NC. Using a family recipe, he later added fresh-baked biscuits to the menu—which proved so popular, the brand evolved to become Biscuitville. Today, the company sources its ingredients from other local and family-owned partners to serve guests the classic Southern breakfast. Biscuitville employs over 1,200 people and operates 55 restaurants in North Carolina and Virginia, serving breakfast all day from morning to 2 p.m. For more information, visit Biscuitville.com.