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Biscuitville Fresh Southern® reflects on a successful 2025

GREENSBORO, NC (Dec. 17, 2025) – Biscuitville Fresh Southern® is pleased to share that the company’s successful 2025 included adding the speed and convenience of online ordering at all of its restaurant locations, continued restaurant expansion, award recognitions that highlighted Biscuitville’s workforce and achievements, innovative Limited Time Offers and a continued commitment to providing its guests the fresh ingredients and quality service they know and love.

“Biscuitville’s continued growth is a direct reflection of the guests who choose us day after day. Whether they’re dining in, ordering online, rolling through the drive-thru or discovering a new favorite on our menu, they continue to be at the heart of everything we do,” said President and CEO Kathie Niven. “And none of it would be possible without our remarkable team. From the friendly faces taking orders to the culinary innovators crafting every item, their dedication fuels our success.”

Awards & Leadership Recognition

For the third year in a row, Biscuitville was named the Best Fast Food Breakfast in the prestigious USAToday’s 10Best Readers’ Choice contest, reinforcing its status as the nation’s breakfast of choice. Voted on by the public, Biscuitville also took second place in a second 10Best Readers’ Choice contest category – Best Regional Fast Food.

Biscuitville made Southern Living’s “12 Best Southern Fast Food Chains, According to Our Readers,” a reader-submitted and reader-voted ranking of regional fast food chains across the South.

Additionally, members of the Biscuitville team received recognition from leading business publications and industry organizations including:

  • Belinda Kyle, Biscuitville’s Chief People Officer, won recognition as an HR Standout Winnerat the Carolina HR Awards, honoring exceptional leaders who are shaping the future of human resources across the region.
  • Biscuitville Chief Financial Officer Kevin Bennett was named a Triad Business Journal 2025 C-Suite Award honoree, recognizing him as a top C-level executive in the region.
  • For the fourth year in the row, the North Carolina Restaurant and Lodging Association named a Biscuitville employee a “Star of the Industry.” Bruce Conyers, long-time Operator at the Huffman Mill Road location in Burlington, was recognized as a Manager of the Year, the first time a Biscuitville nominee has won in this category.
  • Biscuitville Executive Chairman Burney Jennings received NCRLA’s Griff and June Glover Award for his service to the association.
  • Blake Jennings, Biscuitville Chief Development Officer, was named to the Triad Business Journal’s 2025 40 Under 40 list as one of the region’s most influential business leaders.
  • Jim McCurley, Chief Restaurant Excellence Officer, presented at the 2025 Restaurant Leadership Conference.
  • Region Vice President Charles Miller was a panelist at the QSR Evolution Conference.
  • For the third year in a row, Biscuitville President and CEO Kathie Niven was included in the 2025 Business North Carolina Power List, naming her one of the state’s most influential business leaders.

 

Promotions and Hirings

 Continuing in its tradition of promoting talent from within, Biscuitville celebrated the promotions of several employees in 2025. The company also welcomed a new member to its team.

  • Heather Banner, promoted to Region Director
  • Josh Crigler, promoted to Area Director
  • Shawn Dolan, promoted to Director of Procurement
  • Keith Hobson, promoted to Senior Area Director
  • Drew Liberti, promoted to Area Director
  • Lekhika (Aku) Patel, promoted to Vice President of Restaurant Excellence
  • Dan Rubino, hired as Area Director
  • Chris Smith, promoted to Senior Area Director

 

Limited Time Offers

In addition to Biscuitville’s classic menu items, including its biscuits baked fresh every 15 minutes, the company launched several quarterly Limited Time Offers and tested menu items at its test locations in Virginia. The success of items tested in the Virginia locations helps to determine whether an item will be added to the menu fulltime.

Limited Time Offers and test items are spearheaded by Biscuitville’s legendary culinary team, led by Chief Restaurant Excellence Officer Jim McCurley.

2025 Limited Time Offers included a debut of the Southern Philly biscuits as well as favorites brought back from years past, including Nashville Hot Chicken Biscuits. Test items in the Virginia market included Scratch-made Baked Omelet, Chorizo Sausage Biscuits and the BLT Crunch.

Growth across North Carolina and South Carolina

During 2025, Biscuitville continued to expand its presence in two key states – North Carolina and South Carolina. In total, the company opened three new restaurants during the calendar year.

The restaurants opened this year are located in:

  • North Carolina (Jacksonville)
  • South Carolina (Anderson and Irmo)

 

With the addition of these new restaurants, Biscuitville now operates 86 restaurants North Carolina, South Carolina and Virginia. 

About Biscuitville Fresh Southern®

Headquartered in Greensboro, North Carolina, Biscuitville Fresh Southern® is a family-owned company serving authentic Southern food made fresh daily from locally sourced ingredients. Known as the Home of the Biscuit Window Since 1966®, Biscuitville serves scratch-made biscuits baked fresh every 15 minutes. Today, the company sources its ingredients from local and family-owned partners to serve guests’ classic Southern breakfast. Biscuitville employs over 2,200 people and operates more than 85 restaurants in North Carolina, Virginia, and South Carolina. For the third year in a row, Biscuitville was voted the nation’s Best Fast Food Breakfast in the 2025 USA Today Readers’ Choice 10Best contest. Biscuitville serves guests from 5 a.m. to 2 p.m. daily. For more information about Biscuitville Fresh Southern®, visit the company’s website at https://biscuitville.com/.

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JOHN BRITTAIN​

Vice President, Information Technology​

John Brittain was promoted to Vice President of Information Technology in 2024 after serving as Senior IT Director of Vendor Management since 2021. He helps shape the company’s IT strategy and technology initiatives in support of growth and innovation. Brittain previously held roles with the Greensboro Housing Authority and AT&T. He earned a bachelor’s degree in business administration from the University of North Carolina at Greensboro.

KATHIE NIVEN​

President, Chief Executive Officer​

Kathie Niven joined Biscuitville in 2011 and led the brand’s transformation to its FRESH SOUTHERN® identity. She became President in 2018 and CEO in 2021, guiding the company’s growth to more than 85 restaurants across the Carolinas and Virginia while strengthening its people-first culture. Under her leadership, Biscuitville has earned national recognition, including being named USA Today Readers’ Choice Best Fast Food Breakfast in 2023, 2024 and 2025. Niven previously held executive roles with Quiznos, Arby’s, Burger King and Krispy Kreme. A graduate of Elon University, she also completed advanced leadership training through the Center for Creative Leadership, UNC Kenan-Flagler and Harvard University.

KEVIN BENNETT​

Chief Financial Officer

Kevin Bennett joined Biscuitville in 2016 as Chief Financial Officer and oversees the company’s financial strategy and planning in support of long-term growth. He leads teams responsible for accounting, finance, development, facilities, supply chain, risk and compensation-support services, providing insights that guide business performance. Prior to Biscuitville, Bennett held leadership roles with Circle K Stores, The Pantry/Kangaroo Express and Deloitte. He earned a B.S. in Accountancy from Villanova University and an MBA from Duke University’s Fuqua School of Business.

BELINDA KYLE

Chief People Officer

Belinda Kyle joined Biscuitville in 2022 as Chief People Officer, bringing more than 30 years of hospitality operations and human resources experience. Her career includes leadership roles with Treasure Island Resort & Casino, Romano’s Macaroni Grill and Dinosaur Bar-B-Que. Kyle holds a degree in human resource management from the University of Phoenix and is a SHRM Senior Certified Professional.

BLAKE JENNINGS​

Chief Development Officer

Blake Jennings became Biscuitville’s Chief Development Officer in 2023 and oversees real estate development, construction, facilities and IT. Since joining the company in 2018, he has played a key role in building the development pipeline supporting Biscuitville’s accelerated growth. Jennings previously worked in mixed-use and multifamily development with Kane Realty Corporation and held finance and asset management roles at First Potomac Realty Trust. He earned a finance degree from Wake Forest University’s School of Business.

JIM MCCURLEY

Chief Restaurant Excellence Officer

Jim McCurley was named Chief Restaurant Excellence Officer in 2023 after joining Biscuitville in 2019 as Vice President of Culinary Operations. In his current role, McCurley leads enterprise-wide functions across Operations, Culinary, Strategic Planning and Concept Development to deliver measurable impacts on sales, profitability and guest experience. McCurley holds a B.S. in restaurant/food services management and an MBA from Johnson & Wales University and is Lean Six Sigma Blackbelt and Scrum Master certified.

KRISTIE MITCHELL

Chief Marketing Officer

Kristie Mitchell became Chief Marketing Officer in 2023 after leading Brand and Marketing since 2018. She oversees Biscuitville’s brand strategy, marketing, creative direction, customer experience initiatives, and traffic growth efforts. Since joining the leadership team, she has helped guide the company’s comprehensive rebrand, launched signature initiatives including “Life After 2®” and “The Flavor of Local®,” and played a key role in establishing the company’s Accessibility Committee and Project Management Office. Her leadership has helped strengthen Biscuitville’s brand presence and community impact across the Southeast. Mitchell was recognized as a 2024 Triad Business Journal Outstanding Woman in Business and named to Lunchbox’s 2026 Top 30 Women in Food list.

LARRY WILLIAMS​

Chief Supply Chain Officer​

Larry Williams joined Biscuitville in 1989 and today serves as Chief Supply Chain Officer, overseeing distribution center operations, procurement, transportation and warehouse technology. His leadership has helped build a reliable internal distribution system that supports the company’s multistate growth.

KIM AVERY

Vice President of Operations​

Kim Avery was promoted to Vice President of Operations in 2024 and oversees all Biscuitville restaurants across North Carolina, South Carolina and Virginia. Since joining the company in 2020, she has advanced through roles including Area Director, Region Director and Region Vice President. In her spare time, she is an award-winning mixed-media artist who supports charitable causes through donated artwork.

BURNEY JENNINGS

Executive Chair

In 1996, Burney took over the reins of the family business from his father, Maurice, as President and CEO. Today he continues to serve as Executive Chair of Biscuitville Fresh Southern®, a company that’s grown under his leadership into an $80 million business with over 70 locations (and counting). A graduate of Elon University, Burney serves on its Board of Trustees and has received its “Young Alumnus of the Year” award, as well as its “Legends of Business” award. He’s also active with the Greensboro Rotary, Greensboro Sports Council, and Greensboro Partnership. Triad Business Journal named Burney one of its “2016 Most Admired CEOs in the Triad.” He and his wife Dina, also an Elon grad, have four children: Blake, Bailey, Mary Frances, and John. In his free time, Burney likes spending time with his family in the mountains of North Carolina and also enjoys running, hiking, and golf.

Biscuitville

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